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Santa Arrives Early for Paoli Blues Fest … Chester County Conference & Visitors Bureau Awards Festival $10,000 Marketing Grant!

Christmas came early this year for the Paoli Blues Fest!

Paoli Blues Fest, Inc. was notified on Friday that we are a 2012 grant recipient from the Chester County Conference & Visitors Bureau Foundation.  The Chester County Commissioners approved the CCCVB recommendations for grant recipients and Commissioner Ryan Costello confirmed the $10,000  award with a personal note of congratulations.

Thank you CCCVB for choosing the Paoli Blues Fest to receive one of the top 2012 marketing awards and thank you to our county commissioners for  approving the recommendations.

This matching fund award for event marketing will guarantee that the fourth annual blues festival and street fair on Saturday, October 6, 2012 will be even bigger and better than previous years!  Below is the press release for the award:

Paoli Blues Fest and Street Fair is Awarded $10,000 as 2012 Grant Recipient from Chester County Conference and Visitors Bureau Foundation

Just in time for the holidays, the Chester County Commissioners approved the grant recommendations of the Chester County Conference and Visitors Bureau Foundation and the Paoli Blues Fest and Street Fair is a 2012 grant recipient.

Co-chairing the annual blues festival and street fair with Marie Thibault, owner of Partners Advertising, the organization is always looking for funding opportunities.  Costs for the annual event are approximately $50K and the country’s economic climate has caused challenges for fund-raising. In addition to funding challenges, the event marketing and marketing costs continue to increase each year, as John Fattibene, partner in Harvest Financial and treasurer of Paoli Blues Fest, Inc. will attest.  Generous support for the Paoli Blues Fest is received from individuals and local company and corporate sponsorships, including Paoli Hospital, Paoli Village Shoppes, Malvern Federal Bank, PECO and WXPN, to name a few.  Additionally, Paoli Blues Fest receives generous advertising from many sources including Main Line Today Magazine, Main Line Neighbors, Main Line Suburban, the Philadelphia Inquirer and County Life Magazine.

Taking on the role of grant writer for Paoli Blues Fest, Inc., I was thrilled when our non-profit organization was awarded a grant in September from the Pennsylvania Council of the Arts. This prestigious 2012 Philadelphia Arts Alliance award of $2,000 puts the blues festival among the best arts programs and events in the tri-county region. After only three years, the Paoli Blues Fest has grown to be the largest annual blues festival in the greater Philadelphia region with approximately 15,000 people attending in the festival in 2011.

Encouraged by the grant award from the PA Council of the Arts, I applied for a marketing grant from the Chester County Conference and Visitors Bureau Foundation for the 2012 annual blues festival. The CCCVB contributes half of the collected hotel occupancy tax to the Foundation and this provides the major source of funding for the grant program.  In addition, individuals and corporations also make tax-deductible contributions to the Foundation.

The Chester County Commissioners approved the 2012 grant recommendations of the CCCVB and I received the notice and a personal note of congratulations for the Paoli Blues Fest from County Commissioner Ryan Costello on Friday, December 17.  The CCCVB awarded a total of $163,300 for 2012 capital grants and marketing and event awards to 21 non-profit organizations.  The grants awarded ranged from $800 for the Brandywine Singers to a capital grant of $20,000 to the Schuylkill River Heritage Center for its visitors center.  In the marketing and event category, the Paoli Blues Fest was awarded one of the top honors with a $10,000 grant.

As anyone who has written a grant application knows, the process can be tedious and time-consuming, especially given our current economic climate.  Because of funding challenges, the competition for grant money has become more competitive and the grant requirements more rigorous. The Paoli Blues Fest Board of Directors and committee are overwhelmed by the generous CCCVB award and honored to be chosen as a 2012 recipient.

The fourth annual blues festival and street fair may not be until October 6, 2012 but the planning will begin in January. The committee is a core group of dedicated individuals who meet throughout the year, planning every detail for the one-day event.  The annual blues festival and street fair is a great way to get involved in the community and we are always looking for new volunteers to join us.  Whether it is serving on the festival committee or helping out in the beer and wine garden on the day of the blues festival, there is plenty to do and something for everyone.

If you are interested in helping with the 2012 Paoli Blues Fest and street fair, email Pattye Benson at  tredyffrincommunitymatters@gmail.com or call 610.644.6759.

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